Privacy Policy

1. Introduction

AstralFlare AG ("we", "our", or "us") is committed to protecting your privacy and personal data. This Privacy Policy explains how we collect, use, process, and protect your information when you use our real estate website builder platforms and services. We are the data controller for the purposes of the General Data Protection Regulation (GDPR) and other applicable data protection laws.

This policy applies to all users of our website, services, and platforms. By using our services, you consent to the data collection and use practices described in this Privacy Policy.

2. Data Controller Information

The data controller responsible for your personal data is:

3. Data Collection

We collect various types of personal data when you interact with our services. The data we collect includes information you provide directly to us and information we collect automatically through your use of our services.

3.1 Information You Provide

• Contact information (name, email address, phone number, business address)
• Company or agency details
• Account registration information
• Communication preferences
• Payment and billing information
• Support enquiry details
• Feedback and survey responses

3.2 Information We Collect Automatically

• IP address and location data
• Browser type and version
• Device information
• Website usage patterns and analytics
• Cookies and tracking technologies data
• Session recordings and heatmaps (when consented)

4. How We Use Your Information

We use your personal data for various legitimate business purposes. Our use of your data is based on the legal grounds provided by GDPR, including contract performance, legitimate interests, consent, and legal obligations.

4.1 Service Provision

• Providing and maintaining our website builder platforms
• Processing your orders and managing your account
• Delivering customer support and technical assistance
• Processing payments and managing billing
• Communicating about service updates and maintenance

4.2 Business Operations

• Improving our services and developing new features
• Conducting market research and analytics
• Preventing fraud and ensuring security
• Complying with legal obligations and regulations
• Managing business relationships and partnerships

4.3 Marketing and Communications

With your consent or where we have legitimate interests, we may use your information to send you marketing communications about our services, industry insights, and relevant business opportunities. You can opt out of marketing communications at any time.

5. Cookies and Tracking Technologies

We may use cookies and tracking technologies for analytics, advertising, and remarketing purposes, including Google Ads. These technologies help us measure campaign effectiveness, deliver relevant advertisements, and improve our services. You can manage your cookie preferences at any time through our cookie consent banner.

For detailed information about our use of cookies, please refer to our Cookie Policy.

6. Data Sharing and Disclosure

We do not sell your personal data to third parties. We may share your information in the following circumstances:

• Service Providers: With trusted third-party service providers who assist us in operating our business
• Legal Compliance: When required by law, legal process, or government request
• Business Transfers: In connection with mergers, acquisitions, or business transfers
• Protection: To protect our rights, property, safety, or that of our users
• Consent: With your explicit consent for specific purposes

7. Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected, comply with legal obligations, resolve disputes, and enforce our agreements. Our data retention periods are based on business needs and legal requirements.

• Account Data: Retained for the duration of your account plus 7 years for legal compliance
• Communication Records: Retained for 3 years from last contact
• Analytics Data: Anonymised after 26 months
• Marketing Data: Retained until consent is withdrawn or 3 years of inactivity

8. Your Rights

Under GDPR and applicable data protection laws, you have several rights regarding your personal data:

• Access: Request access to your personal data
• Rectification: Request correction of inaccurate data
• Erasure: Request deletion of your personal data
• Restriction: Request limitation of processing
• Portability: Request transfer of your data
• Objection: Object to processing based on legitimate interests
• Withdraw Consent: Withdraw consent for consent-based processing

To exercise these rights, please contact us at privacy@astralflare.world or +49 211 7322814. We will respond to your request within 30 days.

9. Data Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. Our security measures include:

• Encryption of data in transit and at rest
• Regular security assessments and updates
• Access controls and authentication measures
• Employee training on data protection
• Incident response procedures

10. International Data Transfers

Your personal data may be transferred to and processed in countries outside the European Economic Area (EEA). When we transfer data internationally, we ensure appropriate safeguards are in place, such as:

• European Commission adequacy decisions
• Standard Contractual Clauses (SCCs)
• Binding Corporate Rules
• Other legally recognised transfer mechanisms

11. Contact Information

If you have any questions, concerns, or requests regarding this Privacy Policy or our data processing practices, please contact us using the following information:

You also have the right to lodge a complaint with the relevant data protection authority if you believe we have not handled your personal data in accordance with applicable law.

12. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of any material changes by posting the updated policy on our website and updating the "Last Updated" date.

We encourage you to review this Privacy Policy periodically to stay informed about how we protect your personal data.