Cookie Policy

1. Introduction

This Cookie Policy explains how AstralFlare AG ("we", "our", or "us") uses cookies and similar tracking technologies on our website and services. This policy should be read alongside our Privacy Policy, which provides more detailed information about how we collect, use, and protect your personal data.

By continuing to use our website, you consent to our use of cookies in accordance with this policy. You can manage your cookie preferences at any time using our cookie consent banner or by adjusting your browser settings.

2. What Are Cookies?

Cookies are small text files that are stored on your device (computer, tablet, or mobile) when you visit a website. They are widely used to make websites work more efficiently and to provide information to website owners about user behaviour and preferences.

Cookies can be "persistent" (remaining on your device until they expire or you delete them) or "session" cookies (deleted when you close your browser). They can also be "first-party" (set by the website you're visiting) or "third-party" (set by other websites that provide content or services on the page).

3. Why We Use Cookies

We use cookies for several purposes to enhance your experience on our website:

• Essential functionality: To enable basic website features and ensure proper operation
• User experience: To remember your preferences and settings
• Analytics: To understand how visitors use our website and improve our services
• Marketing: To deliver relevant advertisements and measure campaign effectiveness
• Security: To protect against fraud and ensure website security

4. Types of Cookies We Use

4.1 Necessary Cookies

These cookies are essential for the website to function properly. They enable basic functions like page navigation, access to secure areas, and form submissions. The website cannot function properly without these cookies, so they cannot be disabled.

4.2 Analytics Cookies

These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. We use Google Analytics to gather insights about website usage, page views, and user behaviour patterns.

4.3 Functional Cookies

These cookies enable enhanced functionality and personalisation. They may be set by us or by third-party providers whose services we have added to our pages. They remember your preferences, language settings, and other customisations.

4.4 Marketing/Advertising Cookies

These cookies are used to deliver advertisements that are more relevant to you and your interests. They may be set by advertising partners and used to build a profile of your interests and show you relevant adverts on other sites. We use Google Ads for advertising and remarketing purposes.

5. Cookie Details

The following table provides detailed information about the specific cookies we use:

6. Third-Party Cookies

Some cookies on our website are set by third-party services that appear on our pages. We use the following third-party services that may set cookies:

6.1 Google Analytics

We use Google Analytics to analyse website traffic and user behaviour. Google Analytics uses cookies to collect information about how visitors use our site, which helps us improve our services. The information is collected anonymously and includes the number of visitors, where visitors come from, and the pages they visit.

6.2 Google Ads

We use Google Ads for advertising and remarketing. Google Ads cookies help us measure the effectiveness of our advertising campaigns and show relevant advertisements to users who have visited our website.

6.3 Google Fonts

We use Google Fonts to display fonts on our website. Google may collect information about font usage for service improvement purposes.

7. Google Consent Mode v2

We implement Google Consent Mode v2, which allows us to adjust how Google Analytics and Google Ads behave based on your consent preferences. This ensures that:

• If you consent to analytics cookies, Google Analytics operates normally
• If you consent to marketing cookies, Google Ads tracking operates normally
• If you decline certain cookies, Google services operate in a privacy-friendly mode
• Your consent preferences are respected across all Google services we use

This technology helps us balance our need for website analytics and marketing effectiveness with your privacy preferences.

8. Managing Your Cookie Preferences

You have several options for managing cookies on our website:

8.1 Cookie Consent Banner

When you first visit our website, you'll see a cookie consent banner that allows you to accept all cookies, reject non-essential cookies, or customise your preferences. You can change your preferences at any time by clearing your browser data and revisiting our site.

8.2 Browser Settings

Most web browsers allow you to control cookies through their settings. You can typically:

• View what cookies are stored on your device
• Delete existing cookies
• Block cookies from being set
• Set preferences for specific websites

8.3 Third-Party Opt-Outs

For Google Analytics, you can opt out by installing the Google Analytics Opt-out Browser Add-on. For Google Ads, you can manage your ad preferences through Google's Ad Settings page.

Please note: Disabling certain cookies may affect the functionality and performance of our website.

9. Updates to This Policy

We may update this Cookie Policy from time to time to reflect changes in our practices, technology, or legal requirements. When we make significant changes, we will notify you by updating the "Last Updated" date at the top of this policy and, where appropriate, provide additional notice on our website.

We encourage you to review this policy periodically to stay informed about how we use cookies and how you can manage your preferences.

10. Contact Information

If you have any questions about this Cookie Policy or our use of cookies, please contact us: